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Modern protein bars are loaded with seed oils, sugars, and chemicals. NuProtein is different - built on ancestral nutrition backed by modern science.

Why Beef & Tallow?

  • 100% Grass-Fed Beef

    Packed with essential amino acids to repair muscle, boost hormones, and support natural energy. Unlike soy or whey isolates, grass-fed beef provides complete, bioavailable protein your body actually recognizes and uses.

  • Rendered Beef Tallow

    A clean fat source that fuels endurance, brain power, and fat-burning metabolism. No seed oils. No inflammatory vegetable fats. Just pure, stable animal fat that humans have thrived on for thousands of years.

  • Zero Sugar & Carbs

    Keeps insulin low, supports ketosis, and prevents energy crashes. Unlike sugar-loaded bars that spike and crash your blood sugar, NuProtein delivers steady, sustained power throughout your day.

  • Lab Tested & EHO Approved

    Verified for safety, purity, and quality with official EHO registration. Every batch is tested before it reaches you. No sketchy ingredients, no corners cut - just legitimate, certified nutrition you can trust.

Born from Belief. Built by Lions.

NuProtein was created with one purpose - to fuel the human body with real strength.

While others use fillers and seed oils, we chose nature's original performance fuel: beef and tallow. Lab-tested, EHO approved, made in Britain.

Every bar is a commitment to strength. For the focused. The disciplined. The unstoppable.

Join the Pride

Frequently Asked Questions

Rich, savoury, and satisfying. Original has a pure beef flavour with a hint of salt. Blueberry and Strawberry add a subtle natural fruit taste without sweetness - they're not like traditional protein bars. This is real food, not candy disguised as nutrition.

Dense and satisfying, not dry or chewy like jerky. The tallow gives a smooth, rich mouthfeel. If stored at room temperature, they're softer; if refrigerated, they're firmer. Both are perfectly fine - it's personal preference.

  • Original: 100% Grass-Fed Beef, Rendered Beef Tallow, Himalayan Salt
  • Blueberry: 100% Grass-Fed Beef, Rendered Beef Tallow, Blueberry Powder, Himalayan Salt
  • Strawberry: 100% Grass-Fed Beef, Rendered Beef Tallow, Strawberry Powder, Himalayan Salt

That's it. No seed oils, no preservatives, no fillers, no junk.

Each 60g bar contains approximately 25g of complete animal protein - all the essential amino acids your body needs for muscle repair, hormone production, and sustained energy.

None. Only natural ingredients: beef, tallow, salt, and fruit powder (for flavoured bars). We don't use preservatives, seed oils, or synthetic additives. Just real food.

Absolutely. Original has zero carbs. Blueberry and Strawberry have 1g of carbs from natural fruit powder - still firmly keto-friendly. All bars are 100% carnivore-compatible with zero sugar.

Yes. All beef and tallow are sourced from certified halal suppliers. Every ingredient meets halal standards.

Yes. The combination of complete protein (25g) and clean fat (30-34g) provides sustained energy without crashes. Perfect for pre-workout fuel (1-2 hours before), post-workout recovery (within 30 minutes), or as a meal replacement when you're on the move.

Each bar has a minimum shelf life of 6 months when stored properly. Check the best-before date on your package.

No. You can store them at room temperature in a cool, dry place. Refrigeration is optional - it extends freshness and firms up the texture if you prefer a firmer bar.

If your bars soften (usually from warmth), just pop them in the fridge for 5 minutes to firm them back up. Texture may change with temperature, but quality and nutrition remain the same.

Currently, each multi-pack contains a single flavour. If you'd like to mix flavours, simply order different flavour packs separately. We're exploring mix-and-match options for the future.

We ship within 1-2 business days of your order. Standard UK delivery takes 3-5 working days. Express delivery (1-2 working days) is available at checkout.

You'll receive tracking information via email once your order ships.

Yes. Every batch is lab-tested for purity and safety. We're registered and approved by the Environmental Health Authority (EHO). Quality and safety are non-negotiable.

Testimonials

Fuelled by Your Stories

5 | 5.0 Reviews

I was skeptical about beef protein bars, but the texture surprised! Rich and satisfying, not dry at all. Nu Protein is my go-to pre-workout fuel now. Zero crashes, just steady energy.

5 | 5.0 Reviews

Finally, a protein bar that fits my carnivore lifestyle without compromise. Zero sugar, zero seed oils, just clean animal nutrition. This is what I've been waiting for.

Ready to Join the Pride

Fuel your strength. Build your legacy. Become unstoppable.